Jewelers Mutual Insurance Company brings the next frontier of retail technology to @jckEvents
The Intervision Salon at Luxury will showcase brands, manufacturers, marketing and technology innovators helping redesign the future of jewelry retail. Jewelers Mutual and Excelion Partners bring the latest in consumer engagement technology to Intervision through the JM JourneyTM App
Have you heard the experts say you have to connect with the consumers wherever they are? Have you heard that between 40% and 50% of first consumer interactions today with a brand or store happen on a mobile device?
Do you realize that by 2018, 80% of consumers will open their emails on a smart phone? To stay connected with consumers a brand has to understand how to deliver personalized experiences, and the next frontier is Beacon Marketing.
This "proximity" technology allows you to connect with your customers’ for digital and physical shopping through beacon-based marketing. Beacons use tiny sensors to identify your shopper’s proximity to specific locations within your store. You can then use that data to launch targeted campaigns and deliver personalized offers to their phone in real-time.
“Jewelers Mutual Insurance Company, the only insurer dedicated solely to serving the jewelry industry in the United States and Canada, is more than a trusted insurance advisor and loss prevention expert. The company is constantly looking for ways to help retail jewelers survive and thrive - especially in trying to attract the exponentially growing purchasing power of millennial consumers," said Benjamin DeBoer, director of corporate development. "We are dedicated to developing strategies and products to support and grow the jewelry industry."
Based upon their vision, intelligence gathering services and partnership with the jewelry industry - Jewelers Mutual and Excelion Partners will bring ideas to life at the Intervision Salon at LUXURY by JCK EventsThe salon, curated by @luxeintelligence to present actionable solutions to the issues facing jewelers, will include merchandising, design, technology and marketing ideas to help retailers and brands reconnect with the consumer.
Right before the show opens you will be able to download the Jewelers Mutual JM Journey App and experience first hand the connectivity and personalized consumer engagement made possible by beacon marketing. See how it could work for your own store or business. By downloading the app and collecting "virtual diamonds" you will be entered to win the following amazing prizes:
- Apple - MacBook Air® - 11.6" Display Intel Core i5 - 4GB
- Sharp - 50" Class - Smart 4K Ultra HD TV – LED
- Microsoft - Surface 3 - 10.8" - Intel Atom - 128GB
- Apple Watch Sport 42mm Space Gray Aluminum Case
- Apple Watch Sport 42mm Silver Aluminum Case
- Apple Watch Sport 38mm Rose Gold Aluminum Case
- Apple Watch Sport 38mm Silver Aluminum Case
- Beats by Dr. Dre - Beats Studio Over-the-Ear Headphones
- 5 (Five) UE - Roll Wireless Bluetooth Speakers in Multiple Colors
- Various Mandalay Bay Gift Cards from $50 to $300
- Twenty (20) $50 Best Buy Gift Cards
See @JewelersMutual at Intervision, Elite Enclave Salon
Mandalay Bay, Shorelines Level2
May 31st to June 6th